Thursday, October 13, 2016

Cisco Holland. He has years of experience in working in the small business networking area and brings a unique approach to building a network marketing business. He is here to share how to get serious prospects for Network Marketing in business networking groups.

Network Marketing in business networking groups,

Don't start with an opportunity perspective. Determine where your business logic can apply to everyone else. If the product or service that you are offering is relevant to a traditional business, first start asking questions. Leading with the business opportunity can often put you into the bucket of preconceived notions of what it is. Use related topics of public concern that are relevant to lead into your business but make sure you are listening more than you are talking. Hear the concerns and let them tell you what their triggers are. In listening to the people in your networking groups you will speak with different businesses with different problems. If you talk to a restaurant owner, they might have time problems. If you talk to a contractor and they will talk to you about employee problems. Every business has issues and you can use those as a segway into the solutions to those problems your type of business provides. The most important thing however is finding that need, developing that relationship by listening and asking questions. In these environments you are a potential prospect for them. Choose to do business with the relationships that you have developed. The groups are very reciprocal and if they are not your ideal prospect they might be willing to refer you someone who is.
How do you get them to a presentation?
Make sure you don't ruin your opportunity while setting the appointment. Don't explain in order to convince them to attend. By doing this you provide information for preconceived notions to be developed. Instead just break down the logic behind the business model. 
What is the best advice you have been given over the years?
Be resilient, continue to personally develop. Tie yourself to your why. But remind yourself it's going to take resilience.

Use the "If I ____, would you ____? "approach by Eric Worre
 “It’s a stone cold fact that we have a better way, now let’s go tell the world” 
The Hottest Recruiting Scripts in MLM.by Eric Worre.
I’m so glad you took the important step of joining the Network Marketing Pro community and, as promised, here are some of the Hottest Recruiting Scripts in MLM. I have good news and I have bad news. I’ll start with the bad. You’ve probably already gone out there and made a fool of yourself in how you presented your opportunity. That’s okay. We’ve all done that. The best approach is to forgive yourself and let that go. There’s nothing any of us can do about the past except learn from it. The good news is, starting today, your recruiting results can change. Getting someone to agree to take a look at your business and to actually follow through is a skill. It’s a skill that can be learned by each and every one of you and it can be taught to every person in your business. People need what we offer in Network Marketing but have been trained to resist opportunity in just about every form. Our job is to professionally help them get past that resistance and to at least help them understand what it is we do. I’m going to teach you a proven, eight step process for talking to your prospects. That might seem like a lot, but as you will see, I’m going to walk through each of the steps and provide you with the hottest scripts along with way. When we’re finished, you’ll see how easy it is to put this process to work by filling out a customized invitation worksheet for each of your prospects and then following the step-by-step process. A few things before we get started… Please note that this program is going to be focused on getting a person to review some sort of 3rd party materials to better understand your opportunity, and by 3rd party materials I mean a DVD, CD, Magazine, Website, etc. It’s not specifically designed to invite to live events. That is a slightly different process. For now, if you focus on getting people to review your opportunity with a 3rd party tool, you’ll find that getting people to attend an event of any kind is much easier and a natural next step.
What I’m going to teach you in this program is designed to be done over the phone or face to face. It’s NOT to be used with texting, email or any other sort communication tool. On the phone or face to face. That’s how this works. This can work with warm market prospect (people you know) and cold market prospects (people you meet while living your life). You’ll see examples for both throughout the program. For warm market, you can use the worksheet at the end. For cold market, you’re just going to have to practice. Let’s start by going through the eight steps, then we’ll put them together at the end and show you how it all works. 
Step 1: Be in a Hurry...............................................................Page 4 
Step 2: Compliment the Prospect............................................Page 5 
Step 3: Make the Invitation......................................................Page 7 
Step 4: If I____, Would You____?.......................................... Page 12 
Step 5: Get a Time Commitment.............................................Page 13 
Step 6: Confirm........................................................................Page 14 
Step 7: Get a Time and Number..............................................Page 15 
Step 8: Get off the Phone........................................................Page 15
Step 1 : Be in a hurry .
This is a psychological issue, but people are always more attracted to a person who’s busy and has things going on. If you start every call or face to face conversation with the feeling that you’re in a hurry, you’ll find your invitations will be shorter, there will be less questions and people will respect you and your time much more.
 Here are some “In a hurry” script examples: 
warm market prospects: ● “I don’t have a lot of time to talk, but it was really important I reach you” ● “I have a million things going on, but I’m glad I caught you” ● “I’m running out the door, but I needed to talk to you real quick”
For cold market prospects: ● “Now isn’t the time to get into this and I have to go, but…” ● “I’m have to run, but…” 
Get the message? Set the tone with some urgency.

Step 2 Compliment the Prospect 
This is critical. The sincere compliment (and it must be sincere) opens the door to real communication and will make the prospect much more agreeable to hearing what you have to say. 
Here are some sample compliment scripts: 
For warm market prospects: 
“You’ve been wildly successful and I’ve always respected the way you’ve done business.”
“You’ve always been so supportive of me and I appreciate that so much.” 
“You’re one of the most connected people I know and I’ve always admired that about you.”
“You’re the most (or one of the most) important person/people in my life and I really trust your instincts.” 
"You have an amazing mind for business and can see things other people don’t see.” 
"I was thinking… who are the sharpest people I know? And I thought of you.” 
“You’re one of the most positive and energetic people I’ve ever met.”
Some people are very closed-minded which limits their opportunities, but I’ve always admired the fact that you’re open to looking at new things.”
 “I need someone to find the holes in something I’m looking at and absolutely nothing gets past you.”
“You’re one of the most (health conscious/technology savvy/fashion or beauty conscious/wellness-minded/financially intelligent/etc.) people I know and I’ve always respected that about you.”
“You’re one of the smartest people I know and I really trust your judgment. “
“For as long as I’ve know you I’ve thought you were the best at what you do.”
For cold market prospects:
"You’ve give me/us some of the best service I’ve/we’ve ever received.”
“You are super sharp. Can I ask what you do for a living?” 
“You’ve made ________ a fantastic experience.” 
The key to the compliment is it must be sincere. Find something you can compliment your prospect on and do it.

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